Thursday, July 10, 2008

Evolution of our Felt Cupcake!

We tossed around lots of business ideas, and then we discovered felt play food. We were immediately hooked on the idea felt food and set off to try our hand at creating our own versions. Our goal was to keep our product original so we decided to create our own patterns. Not as easy to do as we thought. My first cupcake was too large, Katherine's was smaller and more along the lines of what we had in mind. My second cupcake was cute, but looked more like those great mini chocolate mouse cakes. The third attempt was too small and a bit boring.

We really wanted a realistic size and shape - easy for kids to hold. Although kids love icing the best (and that's usually all they eat), we thought a detailed cupcake wrapper was important. So we experimented a bit, and then found a process that worked for us and makes our cupcake look authentic. Our end result is fun for kids - soft, squishy, and a replica of one of their favorite foods. Plus we think it looks gorgeous with lots of ruffled felt layers of icing on top.

We used acrylic felt and fleece for our prototypes - we now have a great supply of heirloom quailty, wool blend felt that's resists pilling and will better hold up to years of fun.

This is just the beginning for us - we look to real desserts as the inspiration for our felt play food. The ideas are limitless and we hope you check us out again to see what we're baking up next!

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